[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.sanimont.cz\/franchising-neboli-fransizy\/#Article","mainEntityOfPage":"https:\/\/www.sanimont.cz\/franchising-neboli-fransizy\/","headline":"Franchising neboli fran\u0161\u00edzy","name":"Franchising neboli fran\u0161\u00edzy","description":"Jsou lid\u00e9, kte\u0159\u00ed cht\u011bj\u00ed podnikat v n\u011b\u010dem \u00fapln\u011b nov\u00e9m. V oblasti, po kter\u00e9 je popt\u00e1vka, ale chyb\u00ed nab\u00eddka. Cht\u011bj\u00ed vybudovat n\u011bco zcela nov\u00e9ho. To p\u0159in\u00e1\u0161\u00ed samoz\u0159ejm\u011b celou \u0159adu...","datePublished":"2023-05-31","dateModified":"2023-05-31","author":{"@type":"Person","@id":"https:\/\/www.sanimont.cz\/author\/#Person","name":"","url":"https:\/\/www.sanimont.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/9994033610bfa8d5c75e7c2dd1b5bdd54900f4ed2e7e5c6722d4887246e31af4?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/9994033610bfa8d5c75e7c2dd1b5bdd54900f4ed2e7e5c6722d4887246e31af4?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"sanimont.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.sanimont.cz\/wp-content\/uploads\/img_a330833_w2719_t1543314543.png","url":"https:\/\/www.sanimont.cz\/wp-content\/uploads\/img_a330833_w2719_t1543314543.png","height":0,"width":0},"url":"https:\/\/www.sanimont.cz\/franchising-neboli-fransizy\/","wordCount":403,"articleBody":"Jsou lid\u00e9, kte\u0159\u00ed cht\u011bj\u00ed podnikat v n\u011b\u010dem \u00fapln\u011b nov\u00e9m. V oblasti, po kter\u00e9 je popt\u00e1vka, ale chyb\u00ed nab\u00eddka. Cht\u011bj\u00ed vybudovat n\u011bco zcela nov\u00e9ho. To p\u0159in\u00e1\u0161\u00ed samoz\u0159ejm\u011b celou \u0159adu rizikov\u00fdch situac\u00ed. Jsou to vizion\u00e1\u0159i, a pokud cht\u011bj\u00ed usp\u011bt, mus\u00ed se st\u00e1t i schopn\u00fdmi mana\u017eery nebo se schopn\u00fdmi mana\u017eery mus\u00ed pracovat.\tNa druhou stranu jsou lid\u00e9, kte\u0159\u00ed cht\u011bj\u00ed vyd\u011blat s\u00e1zkou na jistotu. Cht\u011bj\u00ed podnikat v oblasti, kde je jistota. Nepot\u0159ebuj\u00ed vytv\u00e1\u0159et nov\u00e9 produkty, nab\u00edzet nov\u00e9 slu\u017eby, b\u00fdt za ka\u017edou cenu origin\u00e1ln\u00ed. Cht\u011bj\u00ed vyd\u011blat na tom, co se u\u017e v minulosti jevilo jako velmi \u00fasp\u011b\u0161n\u00e9.\tPro tyto lidi je ide\u00e1ln\u00ed podnikat v oblasti takzvan\u00e9ho franchisingu. Jedn\u00e1 se toti\u017e o oblast bezpe\u010dn\u00e9ho podnik\u00e1n\u00ed, ve kter\u00e9m je minim\u00e1ln\u00ed riziko ne\u00fasp\u011bchu.\t\u00a0\t\u00dasp\u011b\u0161n\u00fd marketingov\u00fd syst\u00e9m\tJedn\u00e1 se o marketingov\u00fd syst\u00e9m, kdy jsou uv\u00e1d\u011bny na trh produkty, slu\u017eby nebo technologie. Stoj\u00ed na spolupr\u00e1ci pr\u00e1vn\u011b a finan\u010dn\u011b samostatn\u00fdch podnik\u016f. Franchisora, kter\u00fd je majitelem know-how a jeho franchisee. \tFranchisor zaji\u0161\u0165uje franchisees pr\u00e1vo a povinnost provozovat obchodn\u00ed \u010dinnost v p\u0159\u00edm\u00e9m souladu s jeho vlastn\u00edm podnik\u00e1n\u00edm.\tToto pr\u00e1vo umo\u017e\u0148uje u\u017e\u00edvat jm\u00e9no franchisorovy firmy v r\u00e1mci a franchisov\u00e9 smlouvy. \tMo\u017en\u00e1 to zn\u00ed slo\u017eit\u011b, ale pokud si to uk\u00e1\u017eeme na p\u0159\u00edkladech, ur\u010dit\u011b si to d\u00e1te do souvislosti. Nap\u0159\u00edklad typick\u00fdm p\u0159\u00edkladem francheesee nebo po\u010de\u0161t\u011ble fran\u0161\u00edzy jsou restaurace Mc\u00b4Donald, KFC, hotely Hilton, \u010dajovny s logem Dobr\u00e1 \u010dajovna atd.\tV \u010cesk\u00e9 republice se za\u010dalo s t\u00edmto zp\u016fsobem podnik\u00e1n\u00ed v roce 1991 a a\u017e lety se tento model za\u010dal roz\u0161i\u0159ovat. \tPokud byste si cht\u011bli otev\u0159\u00edt vlastn\u00ed fran\u0161\u00edzu, na internetu najdete katalog fran\u0161\u00edz s popt\u00e1vkou. V\u011bt\u0161inou se jedn\u00e1 o zahrani\u010dn\u00ed nebo \u010desk\u00e9 \u00fasp\u011b\u0161n\u011b zab\u011bhan\u00e9 firmy. \tCo budete pot\u0159ebovat? Samoz\u0159ejm\u011b d\u016fle\u017eit\u00fd je kapit\u00e1l. Budete pot\u0159ebovat pen\u00edze na zaplacen\u00ed licence, vybaven\u00ed a pron\u00e1jem Va\u0161\u00ed budouc\u00ed pobo\u010dky. V\u00fdhodou je, \u017ee jist\u00fd \u00fasp\u011bch je t\u00e9m\u011b\u0159 zaji\u0161t\u011bn. Lid\u00e9 toti\u017e maj\u00ed r\u00e1di jistotu zn\u00e1m\u00e9 zna\u010dky.                                                                                                                                                                                                                                                                                                                                                                                        4.7\/5 - (12 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Franchising neboli fran\u0161\u00edzy","item":"https:\/\/www.sanimont.cz\/franchising-neboli-fransizy\/#breadcrumbitem"}]}]